Attracting high-end home buyer’s takes a different strategy. Setting your home apart will make the difference when selling your home for top dollar. Here a few tips to think about.
Highlight Lifestyle – buyers looking for a luxury home are buying more than a house; they’re buying a lifestyle. We generally recommend removing personal photo’s, but a few well selected destination vacation photos along with a few magazines showcasing luxury lifestyles can help create an image.
Original Artwork – will give your home a luxury feel. Don’t have any? We leverage relationships with local galleries to coordinate leasing original art from local galleries or direct from the artist. They get exposure & you get a high end luxury look.
Spotless Garage – Luxury home buyer’s typically have luxury cars which requires a well appointed garage. The walls & ceilings should be freshly painted, generous storage cabinets, very well lit and an epoxy coated floor adds a showroom quality to any garage.
Finishes and Fabrics – Luxury bedding will bring life to any home and enhance the space. Use high quality linens and display Egyptian cotton towels, robes and spa products.
Outdoor Living Spaces and Views – Location is a top differentiating factor of luxury vs. non-luxury homes. Play up the season for luxury homes; in the winter, have a fire cracking and heat steaming up from a bubbling spa. Buyers aren’t buying the space as they see it, but the perceived value and they see value in two ways – location and size. Make sure view sight-lines are clear and everything is set up to showcase the view. Use light and furniture layouts to your advantage to make the space appear as large as possible.
Non Matching Furniture – One characteristic of luxury homes, is non-matching furniture. Never use matchy, matchy pieces in a set. Well selected pieces that complement each other blend to create a cohesive space.